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Office design, a tool for Branding in business

The office design becomes one of the main strategies for branding creating. Even though in past years most of the companies didn’t consider the workplace as a possible tool to enhance their brand image, in recent times there are already many companies that have chosen branding also perform in their offices. Therefore, some recently published studies prove that the return on investment in office design according to their corporate values is high; thus helping to improve the motivation of employees, their identification with the company, productivity, and of course, the improvement in relations with customers. For do this must adapting the design based on the corporate culture for each one, considering the way of working of all company employees and space that is available.